Ads envisioned for Aptera

Aptera Community Aptera Discussions Ads envisioned for Aptera

Aptera Community Aptera Discussions Ads envisioned for Aptera

  • Ads envisioned for Aptera

  • George Hughes

    August 22, 2021 at 5:12 pm

    Len’s response to the Chuckles topic brought in the sound of running water. That brought back to mind a chuckle I had when thinking about the Aptera left in a Tesla Charging center that flooded.

    In my vision, there are 20 Tesla superchargers with five or six flooded Tesla’s, water lapping on the hoods, but still plugged to the charging stations and, of course, an Aptera. Seems this charging station was built in a flood plain and, of course, all the Tesla’s are underwater while the Aptera is floating, alone.

    As this is a photo headlining an Aptera magazine ad. It’s headline is:

    A) Aptera: A perfect car for an imperfect world

    B) Aptera: Ready for climate change

    C) Shouldn’t perfect cars float?

    The accompanying video shows the Aptera driver entering the floating Aptera from a john boat who unplugs the Aptera, starts it and, with water flying, proceeds to ‘paddle its way’ out of the flooded parking lot. As it hits pavement the Aptera takes off laying three strips of rubber in its wake (visible since the camera is located just behind the Aptera as it exits the water.)

    As the Aptera speeds into the horizon, on screen the following line pops:

    Aptera: The perfect personal car will never let you down.

    I’m now thinking of how Aptera can condense its safety into a magazine ad and 30 second TV spot. My first thought would be to remove the motors and battery and then put it in the Niagra River and let it fall off the falls with the notion that, like the barrel people who survived the plunge, so too can Aptera … but that may not be true 🙂 and the task of getting permissions is probably impossible.

    Thoughts then flew back to “The Blue’s Brother” and I remember the Pinto Wagon being dropped from a helicopter – we never saw the Pinto after it hit terra firma. In this comparison, the Aptera and a handful of other cars are dropped like the Pinto or driven off a cliff (Think Thelma and Louise).

    Of course all this is premature as there will be crash tests conducted by the IIHS. I do know that the one video of the Smart Car smashing into a fixed barrier at 70 mph was dramatic. I can’t help but wonder, though, if the Aptera will literally bounce, especially in the offset collision with a barrier… and wonder if that is necessarily bad.

  • Philip Raymond

    August 22, 2021 at 5:54 pm

    How about replicating this scene from the movie The Hunter. Chicago will allow cars driving into the Chicago river. Imagine your idea with the Aptera doing this, only having it land upright and driving down the river. Watch it here….

    • John Malcom

      August 22, 2021 at 6:57 pm

      HHmmmm what is it you two have been smoking………

    • George Hughes

      August 22, 2021 at 11:13 pm

      Philip: Exactly … and as I run it through my mind, the Aptera – assuming no catastrophic door or latch failure – it may well earn a 10 if ‘car-diving’ were to become an Olympic sport. I can see it, because of weight distribution, the center of gravity, low Cd and composite monocoque floating shell. It would bob to the top after potentially going rather deep (slick aerodynamics means slick fluid dynamics).

      The amount of time underwater would be dramatic, for sure. You may have to reinforce the back panel and the windshield, as entry into the water may be deep and the time underwater extended.

      I think this stunt might be a doable in a movie. I mean seriously, what a get-a-way! especially if the get-a-way car drives out of the river.

      It will take a professional stunt operation to do the stunt and I wouldn’t recommend it as an advertisement.

      John: Just having some fun brainstorming; come join the fun.

  • Len Nowak

    August 23, 2021 at 10:14 am

    I heard of Curious George but ….Clever George!????

    I think Aptera can use their great Aptera photos on the California coast and grow “our great lyrics”..

    “From Sea to Shining Sea”… as in their global dream …they are not li mited to our shores

  • Fanfare 100

    August 23, 2021 at 10:50 am

    N) ..“Not only is the Aptera Aerodynamic, it is hydrodynamic!” XD

  • Philip Raymond

    August 23, 2021 at 8:08 pm

    That scene from the movie had that car launch from the highest level of that spiral garage at Marina City, the 16th floor. Since that garage is a spiral incline, the Aptera could launch from a much lower height to assure it lands on its belly in the river, perhaps the 5th floor would work?

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