Aptera final price tagPosted by wilson-tsai on December 5, 2021 at 10:05 am
How realistic do you think the final price tag of $25,900-$31,000 will be?
With supply issues, unforeseen snags, and the big elephant in the room: inflation, I think the entry price will be closer to $28k-$30k by the time customers start taking deliveries.
Simply look at Tesla and their bi-monthly price increases.
- 96 Replies
- ModeratorDecember 5, 2021 at 11:11 am
That is why I reserved at the price point that came up when I built my reservation pre order
What car doesn’t go up “after launch”.
My wife test drove a Ford Mustang Mach – e, the first one to hit in our area several months ago…and “that “dealership” was adding $5k to the sticker price”
Even my last new Honda Civic Si had “dealerships” applying ( not manufacturer applied) $5-&7k over sticker charges…. I just moved on to a dealership that accepted the sticker price! and other brands in mind, if that was a game “dealerships” were playing
As you know Aptera has no dealerships.
I don’t see the manufacturer Aptera Motors Corporation paying games IMHO. They have a business to start up and standby.
- MemberDecember 5, 2021 at 11:35 am
The offer is clear. The reservation has been done. The price is what I agreed upon!
- MemberDecember 6, 2021 at 5:17 am
My configuration is $40k.
I honestly DO NOT expect that this price is set in stone. I do expect it to be close within a margin of 10% however, because if not, something isn’t jiving with their fundamentals.
- MemberDecember 6, 2021 at 7:33 am
I’ll be happy if it’s within 10% of target!
- MemberDecember 6, 2021 at 11:55 am
When Aptera set the pre order prices the economy was stable but there was no guarantee of an incentive for three wheel vehicles. We know that all costs are going up but there should be a tax credit available. So final cost should still be around what we were originally quoted. If not all of our preorders are changeable or can be canceled with a full refund.
Aptera has a history of keeping its promises.
- MemberDecember 6, 2021 at 12:34 pm
The price of a Model Y has gone up 20% in the last year, that’s for a car that was already in production. Tesla knows exactly what goes into a Model Y and they control more of their supply chain that anyone let alone a startup like Aptera but market and supply chain conditions have changed a lot in the last year and their prices reflect that.
The prices on Aptera’s website reflect a bunch of wild ass guesses as to what their costs would be. A year ago they didn’t have a VP of manufacturing, didn’t know who their battery supplier would be, didn’t know the final form of the vehicle which is just going into beta now and they most certainly didn’t know about how tight the supply chain would be. The legacy companies have empty dealer lots because they couldn’t predict the shortages in the supply chain, these are companies that have been building cars for a century, companies that track every nut and bolt, companies that know as much as there is to know about what it takes to build a car.
Things could change a lot in the next year also. The chip shortage will probably ease but the battery shortage is going to persist for years.
No one knows what the final prices will be.
- MemberDecember 8, 2021 at 4:21 am
I am appealing to any who have bought a Vehicle New, in a State Not Their Own: How are Purchase Taxes Handled? Pay Ca Taxes, then Transport to Home State…annnd?
- ModeratorDecember 8, 2021 at 5:20 am
Then you title/register and pay taxes in your home state. There should be no CA taxes if you register elsewhere.
- MemberDecember 8, 2021 at 8:22 am
I’m not expecting the price to be fixed between now and launch. Aptera has sold us on an idea so far. This is true for the investors as well. This proposition has be serve both purposes. The more of us they get to sign on, the more valuable the company is from an investment standpoint. A lot of things can happen between now and launch. Supply chain, test learning and design modifications, dropping features they can’t get past the regulations (e.g. mirrors?). Don’t be surprised if the first cars are not only more expensive, but don’t fulfill the complete efficiency promise. Their 100 Whr/mile that they use to estimate range cannot be linear for the different battery sizes as the car gets heavier. Obviously, as launch gets closer, they will need to sense how many of these orders are real and the risk of cancellations should the proposition or pricing change in a significant way. It is not in their interest to play games, so I don’t think they will, but they will need to deal with reality as the final car design and cost becomes clearer.
- MemberMarch 7, 2022 at 5:39 am
I am a bit worried about the price of Aptera, everything’s cheap. I think Aptera calculated things a bit too optimistically.
Perhaps it is a idea to increase prices by a amount to calculate in inflation and expensive parts?
This could work out well, instead of asking everyone who pre-ordered to pay more, which would damage the company, disappoint customers etc.
- MemberMarch 7, 2022 at 6:50 am
I think the main reason it is cheaper is that it is not a car and there is a minimalistic aspect to the design. Said another way, you aren’t getting much in terms of an overall vehicle which I thinks fits well with the whole concept.
Inevitably, the cost will go up. We’ve gotten 2020 pricing here and there are a lot of unknowns. (Inflation, design changes, maybe new features, etc.) I would not assume they have low balled it unless the costs come back with huge markups (like Rivian did). I’m sure these guys know that there would be a falling out if the price got jacked up into a new stratosphere. They can’t afford that with all the other options for EVs out there. I can get a 4 seat EV with a 60+kwh battery for $40k vs. the $35k in my reservation. Of course, I can go further on it, but I’m not paying a premium (I’m paying in sacrifice for a 2 seater). The affordability with its simplistic design opens entry into the market that is a competitive advantage.
- MemberMarch 7, 2022 at 6:56 am
One way they might be able to handle the cost increases is by reducing the ranges of each tier. Suppose the 1000 mile version was 750 instead and the 600 mile is 450, the 400 mile version was 300 and the 250 was 200. I’ve ordered the 600 mile variant, if it was dropped to 450 then I’d probably opt to upgrade to the 750. That would be a price increase for me but with an extra benefit. If price was my driving factor then I’d stay with the 450 and justify it to myself by saying that 450 was still better than a Tesla Model S LR.
- MemberMarch 13, 2022 at 12:52 pm
As an Aptera ambassador and Investor, I want to see Aptera be very successful. As the quality and engineering has improved and overall inflation has increased costs have gone up. I know that they are trying very hard to keep costs down, however realities will require adjustments to be made.
The world needs Aptera now!
- MemberJune 20, 2022 at 7:26 pm
With inflation ramping up and supply lines strangled, will the initial prices still be the same or will they be expected to increase? A massive incentive of the Aptera is the affordable price. If the price does go up, is there a predicted amount/percentage it will? Thanks!
- MemberJune 20, 2022 at 8:22 pm
Anything on this forum would be pure speculation. Inflation from 2010 to 2020 was an average of 1.9%; they could not anticipate current inflation. Assuming their margins were originally fairly tight and we end up woth 10+% total inflation over what they predicted this would likely need to be recovered in a price increase. Hopefully if they can eventually shift to lfp for many scales this could save a fair amount per battery pack and offset this bit it will take time/redevelopment.
- MemberJune 20, 2022 at 9:19 pm
Since Aptera has not committed to the specs of the model, one less controversial way of offsetting inflation could offer a stripped down version of the model based on the current pricing, then charge for more options, for example, heated seats, phone charging pad, cargo divider, charging port for separate solar panels, 6.6kw (instead of 3.3kw) level 2 charging, etc/etc…
- MemberJune 20, 2022 at 10:32 pm
I would be stunned if they stuck with their original pricing. Tesla just raised their prices again last week by another $3000 on the 3 and Y and by $6000 on the X.
- MemberJune 20, 2022 at 10:38 pm
One thing to consider it that Aptera established these prices when they thought they might get 1000 reservations – and hoped for 3000. So maybe there’s already a significant buffer in the listed pricing… Remember, too, that the more parts they order, the lower the cost per part.
- MemberJune 21, 2022 at 4:16 am
I can’t remember where or when (I’ve got Mad Cow-Boston Legal) but I seem to recall that originally there was only 30% of the cars price in the way of materials. That of course was before everyone wanted a rolling office or entertainment center on wheels. How some of these add-ons have effected the current cost is as stated above, speculation.
I’m old school. I’m 64 (had a recent birthday to celebrate another year closer to my conclusion) and I am a driver. That’s to say that when I drive, I drive. Blah, blah, blah. Anyway, I only have the basic car and solar on reserve. It’s cool looking and makes sense in any market.
If the tech heads and infotainment nerds of the world want a fully loaded, 3 wheeled gismo running down the road, that’s their prerogative.
In order for this car to smash the market it needs to stay within a certain price point in order to appeal to the greatest audience in order to succeed.
Make packages or add-ons as they see fit but leave the price point the way it was since it’s what attracted 25,000 orders before the thing’s been made. You can add all the bells and whistles anywhere in the process.
I’d be willing to do away with my cup holder (bungie) if it’ll help.
- MemberJune 21, 2022 at 8:45 am
Pretty certain that all pre-order prices are going to rise by at least 1000 dollar, more like 3000.
What we can hope for is that these pre-order prices are going to count for NEW pre-orders. But probably not.
- ModeratorJune 21, 2022 at 10:51 am
I want Aptera to stay in business, especially after I get my car. If they need to reflect reasonable changes in cost, so be it.
- MemberOctober 6, 2022 at 10:45 am
I’ve been reading the discussions almost daily since I made my reservation a few weeks ago. I haven’t seen any significant discussion on a certain issue. I may have missed it. Has anyone considered the fact that with runaway inflation, the price estimates for the Aptera may not actually be realized by the time deliveries start? I’m not in the FUD community (I learned what this meant recently), but I think it is an interesting, if not obvious, consideration. I will not be surprised if the price at delivery is more than they’re estimating. I also will not be deterred by market impacts. I also wonder how the economy might impact Aptera’s plans going forward.
- MemberOctober 6, 2022 at 11:09 am
It actually has been mentioned. Early on during the second phase of investing Chris had made a point that the vehicle is expected to be highly profitable per unit. Scaling up should also help profitability. I would expect APTERA to swallow some of the unexpected increases they may be occurring, not sure though what that breaking point will be. The sooner the vehicle is released into the market the greater chance we have that it will be delivered at their original offering.🤞
- MemberOctober 6, 2022 at 11:09 am
Aptera will build the brand using initial and ongoing investment funding. A profit or loss of $2500 per vehicle even at 10,000 per year will not make or break the company given massive operating/R&D costs (although tiny compared to Rivian). Profitability is unlikely until 2026 or later (all startups burn cash); investment/IPO will keep the wheels on the bus until then.
As production scales prices will inevitably need to rise but how they choose to honour reservations will impact brand optics which inpacts ability to raise money (tradeoffs). Only a handful of those in the company likely know how much profit or loss they projected with that pricing based on typical inflation. If John is correct and they planned for “significant” (ie 10% average) profit for a few years over the first few years of production they may now be at break even given inflation on unit sales (ignoring admin/R&D).
Rivian realized that significant retroactive price increases on reservation holders is not acceptable (although unlike Aptera they have enough cash to absorb loss for a while). It is also unclear how the tax credit will pan out; if Bolts and others get the credit and Aptera raises prices 10-15% how much will that reduce reservations getting converted to sales.
- MemberOctober 7, 2022 at 4:26 pm
Look at what happened to Rivian when they increased their price even to those who reserved before price change. Big slap to the face. Obviously Aptera doesn’t want that. See, if you reserve cybertruck now, it does not give you price, so that it will price you at the point of sale, of course you have the right not to buy.