Steve Fambro speaks

Aptera Community Aptera Discussions Steve Fambro speaks

Aptera Community Aptera Discussions Steve Fambro speaks

  • Steve Fambro speaks

     Gabriel Kemeny updated 5 minutes ago 16 Members · 19 Posts
  • OZ (It’s OZ, Just OZ)

    November 8, 2022 at 9:49 am

    Podcast interview with Steve Fambro from

  • Michael May

    November 8, 2022 at 3:19 pm

    Agreed! This was an excellent interview that put some unique perspective into the history of Aptera. Worth your time.

  • John Wiley

    November 9, 2022 at 5:37 am

    This is a really great interview. I would highly recommend a listen. Thanks for bringing this to our attention.

  • Ron Scholz

    November 9, 2022 at 8:05 am

    Great interview, well worth the 1 hr of my time to listen to this podcast.

    Enjoyed hear more about the history of Aptera from Steve himself.

  • kerbe2705

    November 9, 2022 at 5:49 pm

    You can’t beat information from a primary source!

  • OZ (It’s OZ, Just OZ)

    November 21, 2022 at 8:03 pm

    YouTube Channel Interview with Mr. Fambro

  • Joel Smith

    November 22, 2022 at 6:02 am

    Nothing new for we devotees, but from Steve’s mouth to more ears is always a good thing.

    • Michael Marsden

      November 22, 2022 at 10:28 am

      At 9:18 Steve mentions a couple of interesting things.

      Firstly that half of people people pre-ordered a $40k or higher configuration. I find that a bit weird given that they’ve previously said that the 400 mile variant was the most popular.

      Secondly, they also want to target the cheaper end of the market, so they are looking to see where they can make things more affordable. Not sure whether that’d be a future model, or if they are talking about the current configuration.

      — Edit: Added a transcript of that question & answer.

      Q – “And you want to build these pretty affordably, tell me about that.”

      A – “Well, the lowest, the lowest price vehicle, which is on our website, is around 26000 dollars. Well, most people, over half the orders, are for configurations above 40,000 dollars.

      So, some people might see the low price and are attracted to it, and I think, moving forward, we want to, we want to not only address that market, but figure out what tools we have to bring to bear to, to really make it a cost competitive vehicle, lower the price as much as we can, but in the short term, most of the orders are for 40,000 dollars, and up. About 15%, I think, are for 50,000 dollars and up.

      So people are overwhelmingly choosing the bigger batteries, and the all wheel drive, and some of the premium options.

      But our, our mission long term is to be able to produce these vehicles and make, ah, to make them affordable for everybody. Because we want solar electric vehicles to proliferate, and the way to do that, you have to make them affordable.”

      • Curtis Cibinel

        November 22, 2022 at 10:38 am

        Ya very surprising. A 45 kwh even fully loaded (awd, custom colors, options etc) is only $39,400. Perhaps the average reservation price is over $40k and he stated things a bit wrong.

        • Michael Marsden

          November 22, 2022 at 10:46 am

          I think he’s rounding every price, i.e., for 25,900 he says “around 26,000 dollars”, etc. So maybe that’s it.

      • George Hughes

        November 22, 2022 at 8:31 pm

        I think they’re telegraphing the expectation that they either want or need the ‘average’ sale price to be about $40,000.

        I think this may be a necessity at least until the production of the Elaphe motors and Carbon Fiber bodies are brought stateside.

        The point being the price points initially established are quite possible … once key elements like the motors and bodies are being built stateside benefiting from greater economies of scale and lower transportation costs.

        The possibility is that EVs are going to mimic more the pricing of computer hardware which decreases over time as is the expectation for battery tech as well.

        • Michael Marsden

          November 23, 2022 at 9:51 am

          > “… and lower transportation costs.”

          Sending stuff via sea is actually really cheap compared to land or air transport. It’s just painfully slow. That’s why China has become such a major exporter. It’s cheaper to make something there and ship it, than make it locally.

        • Russell Fauver

          November 23, 2022 at 10:35 am

          Interesting. I have to wonder if the location of the various part producers would make any difference in the long run. This is supposed to be a global vehicle with multiple assembly locations. Starting in California then maybe an eastern US assembly center and eventually maybe putting one in Europe and Australia… The parts being made far away from California might be right next door to one of their future assembly locations. Then the US made parts will be the ones getting shipped a greater distance.

  • seth feldman

    November 23, 2022 at 8:09 pm

    I didn’t think it was possible considering over half of the orders were supposedly 400/250 mile versions. Then again most of the numbers are based off old data or public polls I’ve seen around. Either that or the actual price is going up and that’s the price he based his statement on. Otherwise saying over 40k just doesn’t make sense, around 40k might though. My 600 mile preorder with full solar/cruise control is currently $36800. Other than potentially the off road kit I can’t see many worth paying more for after seeing the prototypes (pet /camping kit).

    • John Voules

      November 23, 2022 at 8:38 pm

      Over half are 400 mile variations. Math doesn’t add up. Only 600 + 1000 will pass the threshold of $40k. Just as Steve mentions the lowest price I think listed in our web sight is $26k…..again he is rounding off. Then shifts over to most of our orders are for 40k or higher. Maybe rounding up again, as I feel he is directing this to potential investors. Also the possibility that the overall average maybe close to 40k. Steve doesn’t ever seem to speak in true specifics.

      • V Pilot

        November 24, 2022 at 5:58 am

        The investor math doesn’t exactly add up either I think. $60M raised from 15K investors, about $4K per seems a bit light

        • J.P. Morere

          November 24, 2022 at 7:07 am

          I would guess that there are a lot of $1000 investors in that count, maybe 10,000-12,000 of them.

      • Jonah Jorgenson

        November 24, 2022 at 7:23 am

        Aptera doesn’t speak in specifics. Nothing new there.

        Why do we think we can estimate these things? None of us are aware of all of the data (Number of orders by configuration, breakdown of cost of operations to include overhead, targets for margin, etc.) necessary to make any kind of valid determination. All speculation on our part with nothing to support conclusions. Might as well roll dice or use a random number generator.

  • Gabriel Kemeny

    November 29, 2022 at 4:51 pm

    Steve seems to be making the rounds with another interview:

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