[rav_canada]

It’s not that people being interviewed don’t remember the information it’s about remembering and not getting distracted for that particular 30 to 90 second sound bite.

[rav_canada]

Dear Marketing,

Getting interviewed by traditional media requires some preparation.

Please make sure that whoever is being interviewed has a que card or a white board in front of them with just 1 to 3 points on it. For example

1. Lowest price and range, launch price and range

2. Battery warranty plus expected life

3. Charging available, miles in 5 to 10 minutes

In a recent interview the CEO got interrupted and the best messages were lost I think.

We already know that talking about the average daily commute doesn’t sel EVs. It’s an argument we throw in as part of a long form discussion.

Leverage every opportunity to its fullest. With traditional media stick to your talking points or at least get them in.

[rav_canada]

The configurator no longer considers the order a launch edition if Open Pilot is added and it may extend the delivery timeline.

Will there be a retrofit option to add OpenPilot to the Launch Edition after delivery?

Is it a DIY or does the vehicle have to come back to Aptera?

What is the ETA for OpenPilot?

[rav_canada]

Heated steering wheel 🙂

A foldable flat or easily removable passenger seat.